Sorbet and Clicks partner to form Sorbet Brands


My favourite brand, Sorbet has partnered with Clicks Group to for a new company, Sorbet Brands Pty Ltd. The company will hold all the trademarks related to the Sorbet Brand in Southern Africa. 

Clicks Group will own 25% of the new company and Sorbet Holdings the remaining 75%. The shares in Sorbet Holdings will remain 100% in the hands of Sorbet management who will continue to operate the Sorbet Salons. 

Clicks Group has also signed a long-term licence agreement with Sorbet Holdings to be the exclusive product development partner and retailer of Sorbet ranges in Southern Africa. 

Sorbet Brands has been created to further develop the potential for Sorbet products in Clicks stores and Sorbet salons. 

“We are excited about the formation of Sorbet Brands and our new partnership with Clicks. We look forward to the future in anticipation of an ever-strengthening collaboration of our two companies and the further development of the Sorbet brand,” said Ian Fuhr, CEO of the Sorbet Group. 

Sorbet is your nationwide beauty therapy hub. From manicures to pedicures, skin care and body massages, good hair days and bad hair days (and unwanted hair days) we're here to serve up a double scoop of "Amazing" all week long.

0 comments